Marketing Resources

December 24, 2008

From DH Communications:

http://www.dhcommunications.com/free/directory.htm

marketing Sherpa is one of the resources off the link — great resource for data on viral marketing, use of social networking to market, etc.


Notes from the Dow Jones’ Webinar “The Impact of Web 2.0″ delivered by Cynthia Cheng Correia

August 14, 2008

Outtakes from Dow Jones’ Webinar  The Impact of Web 2.0 on Competitive Intelligence delivered by Cynthia Cheng Correia 

Collaborative whiteboard:  http://www.thinkature.com

Crunchboard’s Widget: http://www.crunchboard.com

Google Finance: http://finance.google.com

Wikileaks: http://www.wikileaks.org

Forbes.com widgets  http://www.forbes.com/widgets/

Wikia: http://www.wikia.com - technology news

RivalMap: http://www.rivalmap.com

Google Friend Connect/ Open Social- grow your website by engaging your friends: http://www.google.com/friendconnect/

Dow Jones Factiva – Infopro Alliance has articles, lists upcoming webinars, resources: http://www.factiva.com/infopro/

Terms

  • intelligence from blogs, microblogs (twitter), social networking software (linked in) = human source intelligence, HSC humor source collection, primary research
  • literary searching = public source collection or secondary research

Recommended (from Cynthia Cheng Correia) CI blogs:
•Competitive Intelligence Marketplace  – practicalinc.typepad.com/cim
•Intelligence for Business – primaryintelligence.blogspot.com
•Knowledge is Power – knowledgeispower.typepad.com/knowledge_is_power
•Steinnon on Security – www.networkworld.com/community/stiennon
(past blog: Threat Chaos blogs.zdnet.com/threatchaos)
•Technorati…use it to find blogs on topics that you are following http://technorati.com

Web 2.0 Directories
•Go2Web20 http://www.go2web20.net
•Listio http://www.listio.com
•Web 2.0 Directory http://web2.econsultant.com
•Web2List http://web2list.com/?menu=all


Corporate Blogs

July 15, 2008

IBM Employee Blogs IBM Encourages its’ employees to write blogs

Dell Ideastorm – Dell solicits customer input on new products, marketing

McDonald’s Corporate Responsibility Blog – pitching their values